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Bianca Neuman 2025-10-10 04:04:19 +00:00
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Start by identifying ALL your rivals – not just the major ones. Throughout our [competitive landscape analysis](https://Welocalbusiness.com/forrestdore258), we found that our most significant competitor wasn't the famous brand we were monitoring, but a recent business with an unique model.
* Locate the most essential content in the top-right section of the screen
* Arrange content blocks to advance from right to left and top to bottom
* Apply more prominent visual importance on the right side of symmetrical layouts
* Ensure that directional icons (such as arrows) direct in the right direction for RTL designs
For a luxury brand, we created a Saudi-specific attribution framework that understood the special buying journey in the Kingdom. This strategy uncovered that their social media expenses were actually delivering two hundred eighty-six percent more returns than earlier assessed.
Not long ago, I observed as three rival companies poured resources into growing their business on a particular social media platform. Their attempts flopped as the medium turned out to be a bad match for our sector.
As someone who has designed over 30 Arabic websites in the recent years, I can assure you that applying Western UX practices to Arabic interfaces falls short. The special features of Arabic text and Saudi user preferences require a completely different approach.
For a shopping business, we implemented a blended strategy that integrated digital innovation with established significance of personal interaction. This strategy enhanced customer satisfaction by one hundred sixty-seven percent while achieving activity optimizations.
For a investment customer, we implemented a content series about generational wealth that included halal investment concepts. This information exceeded their former standard financial advice by over four hundred percent in interaction.
Essential components included:
* Native-speaking creators for both tongues
* Cultural adaptation rather than literal conversion
* Uniform brand voice across dual languages
* Script-optimized search optimization
Important modifications:
* Loyalty duration adjustments for Saudi consumers
* Recommendation worth significance amplifications
* Seasonal spending patterns acknowledgment
* Status-driven acquisitions assessment
I use a basic document to monitor our competitors' pricing modifications weekly. This has enabled us to:
* Discover periodic price reductions
* Recognize special offer tactics
* Understand their value positioning
Surprising findings:
* Temporary channels outperforming Image networks for certain products
* Night marketing significantly exceeding daytime initiatives
* Dynamic content generating better ROI than fixed graphics
* Smartphone effectiveness outperforming desktop by substantial degrees
* Explicitly indicate which language should be used in each form element
* Automatically switch keyboard input based on field requirements
* Place input descriptions to the right-hand side of their connected inputs
* Confirm that validation messages appear in the same language as the expected input
Important components:
* Preserving high-touch connections for relationship-building
* Digitalizing administrative functions for efficiency
* Building natural flows between computerized and traditional engagements
* Honoring age-based choices
Successful methods included:
* Market studies with Saudi-specific information
* Executive interviews with prominent Saudi authorities
* Success stories from local projects
* Online seminars addressing Saudi-specific issues
A few weeks ago, I was advising a large e-commerce platform that had poured over 200,000 SAR on a stunning website that was converting poorly. The issue? They had just converted their English site without addressing the basic experience variations needed for Arabic users.
Effective approaches:
* Collaborating with Saudi technology providers
* Adapting solutions for local infrastructure
* Supporting knowledge transfer to regional employees
* Participating in Kingdom digital programs
* Shifted product visuals to the left side, with product details and purchase buttons on the right side
* Changed the image carousel to move from right to left
* Added a custom Arabic typeface that preserved readability at various scales
During my previous project for a financial services company in Riyadh, we observed that users were repeatedly tapping the wrong navigation elements. Our eye-tracking showed that their eyes naturally moved from right to left, but the main navigation items were placed with a left-to-right importance.
Essential components:
* Extended evaluation stages in Saudi purchase journeys
* Collective input factors in conversion actions
* WhatsApp as a substantial but challenging-to-attribute impact medium
* Physical validation as the final purchase trigger
Two quarters into our launch, our conversions were dismal. It wasn't until I happened to a comprehensive study about our industry that I realized how blind I'd been to the business environment around us.